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NEW YORK Hurry, hurry, hurry! The movie event of the year! One week only! It's one of the oldest tricks in the marketing book the limited-time offer and The Walt Disney Co. worked it to perfection last weekend when tweens spent $31.3 million to see the studio's lates...

MLM

AFC Names Marketing, Operations Chiefs (AP via Yahoo! Finance)
AFC Enterprises Inc., which operates Popeyes Chicken & Biscuits restaurants, on Wednesday named a new chief marketing officer and chief operations officer.

Marketing Cuts Help Cache 4Q Results (AP via Yahoo! Finance)
Women's clothing retailer Cache Inc. on Wednesday said fiscal fourth-quarter net income rose 18 percent, as the company cut marketing costs to offset lower revenue amid a difficult retail environment.

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